Case Studies

Real-world examples of how our research has driven measurable outcomes for clients across industries.

Our Work

Proven Results, Measurable Impact

case 01

Case 1: A Major Area Retailer Wants to Assess the Effectiveness of Its Advertising Spends.

A retailer with stores throughout New York State has been spending on various broadcast media and wants to see if it has been worth it….

case 02

Case 2: A WNY Media Organization Feels That the Readership for Its Two Flagship Magazines Is Falling and Wonders What Its Future Holds.

A media organization headquartered in WNY, in business for over 40 years with 2 leading magazines, is foreseeing a decline in readership…

case 03

Case 3: Are my company’s Facebook followers my clients?

A consumer product organization wondered why it had five times as many Facebook followers as customers and how to convert these followers into actual clients….

case 04

Case 4: A Global Online Payment Clearing House Wants to Understand How People View and Use Its Website for Payments.

A global online payment clearing house wondered if people were actually using their website in the way it had been designed to be used…

case 05

Case 5: Am I Doing What My Clients Want? Are My Clients Satisfied With My Product?

A national manufacturer wondered whether what he was doing was enough, or if there was something different he could do to better meet customer demand….

case 06

Case 6: Revitalizing Marketing Strategy for a Major Retail Bank in the Region

A major regional retail bank, operating in multiple locations across the region, was facing challenges in identifying its customer segments and optimizing…

case 07

Case 7: Enhancing Design Strategy for a Leading Alcohol Distribution Chain

The largest alcohol distribution chain in the region faced challenges in optimizing store design and layout to enhance customer experience…..

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